New Publication in Applied Cognitive Psychology
Nov 22, 2013
New Publication: Orth, U. R. and Gal, S. (2013), Persuasive Mechanisms of Nostalgic Brand Packages. Appl. Cognit. Psychol.. doi: 10.1002/acp.2973
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Christian-Albrechts-Universität zu Kiel
Faculty of Agricultural and Nutritional Sciences
Institute of Agricultural Economics
