- Home
- Impressum
Personal tools
🔒
-A +
Skip to content. | Skip to navigation

Christian-Albrechts-Universität zu Kiel

Faculty of Agricultural and Nutritional Sciences

Institute of Agricultural Economics

A&F Marketing - Consumer Psychology
News
Prof. Orth presents "International wine brand management", 13 October 2016, IMC Krems, Austria.

≡

A&F Marketing - Consumer Psychology

A&F Marketing

‌News
- ‌News
- ‌Prof. Orth presents "International wine brand management", 13 October 2016, IMC Krems, Austria.
‌Team
‌Research
‌Publications
‌Teaching
‌Contact

News

Jan 11, 2021 January 1, 2021: Prof. Ulrich Orth becomes an Associate Editor with the European Journal of Marketing
Jan 08, 2021 Rose, M., Rose G. M., Merchant, A. and Orth, U. R. (2021): Sports teams heritage: Measurement and application in sponsorship. Journal of Business Reseach, 124 (January 2021) , pp. 759-769, https://doi.org/10.1016/j.jbusres.2020.03.040
Jan 08, 2021 Orth, U. (2020): Corona schreckt nicht vom Reisen über Weihnachten ab. Interview Kieler Nachrichten, 07.12.2020
Jul 17, 2020 Orth, U. R., Lockshin, L., Spielmann, N. and Holm, M. (2019). Design antecedents of telepresence in virtual service environments. The article is being featured in a curated collection: https://journals.sagepub.com/page/jsr/customer-exp-collection.
Jul 17, 2020 Spielmann, N. and Orth, U. R. (2020). Can advertisers overcome consumer qualms with virtual reality?: Increasing operational transparency through self-guided 360-degree tours. Journal of Advertising Resarch, https://doi.org/10.2501/JAR-2020-015.

Info

Prof. Orth presents "International wine brand management", 13 October 2016, IMC Krems, Austria.

Oct 20, 2016

Page information

Contact: Webmaster
Last changed: Oct 20, 2016
©: Christian-Albrechts-Universität zu Kiel

Page functions

Document Actions

print this page
share this page